{"product_id":"samsung-s90h-77-oled-4k-vision-ai-smart-tv-2026-qe77s90hatxxu","title":"Samsung S90H 77\" OLED 4K Vision AI Smart TV (2026) | QE77S90HATXXU","description":"\u003ch6 data-start=\"0\" data-end=\"22\"\u003eProduct Information\u003c\/h6\u003e\n\u003cp data-start=\"24\" data-end=\"460\"\u003eAt Callaghan Electricals, we know a premium OLED television should combine breathtaking picture quality, intelligent AI enhancements, immersive cinematic sound, and next-generation gaming performance. This Samsung 77” OLED 4K AI Smart TV delivers all of that with stunning OLED contrast, advanced AI-powered processing, and elegant ultra-slim styling designed to transform your home entertainment experience on a larger cinematic scale.\u003c\/p\u003e\n\u003cp data-start=\"462\" data-end=\"918\"\u003ePowered by the advanced NQ4 AI Gen3 Processor, this television uses 128 AI neural networks to optimise picture and sound in real time, enhancing brightness, depth, contrast, motion, and resolution for exceptional 4K clarity. OLED HDR+ and self-emissive OLED technology create vivid highlights, true blacks, and remarkable detail, while Glare Free technology and Pantone Validated colour ensure accurate, distraction-free viewing in all lighting conditions.\u003c\/p\u003e\n\u003cp data-start=\"920\" data-end=\"1377\"\u003eBuilt for entertainment and gaming alike, Motion Xcelerator 165Hz, FreeSync Premium Pro, and G-Sync Compatible support deliver smooth and responsive gameplay. Dolby Atmos and Object Tracking Sound Lite provide immersive audio, while AI Sound Pro intelligently adjusts sound to your room and content. Samsung Vision AI Companion, Gaming Hub, SmartThings integration, and One UI Tizen complete a fully connected smart TV experience designed for modern living.\u003c\/p\u003e\n\u003cp data-start=\"920\" data-end=\"1377\"\u003e \u003c\/p\u003e\n\u003ch6 data-start=\"1379\" data-end=\"1403\"\u003eFeatures and Benefits\u003c\/h6\u003e\n\u003cul data-start=\"1405\" data-end=\"4037\"\u003e\n\u003cli data-start=\"1405\" data-end=\"1506\"\u003e\n\u003cstrong data-start=\"1407\" data-end=\"1432\"\u003e77” OLED HDR+ Display\u003c\/strong\u003e – Large cinematic OLED screen with brilliant brightness and true blacks\u003c\/li\u003e\n\u003cli data-start=\"1507\" data-end=\"1612\"\u003e\n\u003cstrong data-start=\"1509\" data-end=\"1542\"\u003eSelf-Emissive OLED Technology\u003c\/strong\u003e – Individually lit pixels for lifelike realism and precise contrast\u003c\/li\u003e\n\u003cli data-start=\"1613\" data-end=\"1712\"\u003e\n\u003cstrong data-start=\"1615\" data-end=\"1640\"\u003eNQ4 AI Gen3 Processor\u003c\/strong\u003e – AI-powered picture and sound optimisation using 128 neural networks\u003c\/li\u003e\n\u003cli data-start=\"1713\" data-end=\"1793\"\u003e\n\u003cstrong data-start=\"1715\" data-end=\"1738\"\u003e4K AI Upscaling Pro\u003c\/strong\u003e – Enhances all content closer to 4K Ultra HD quality\u003c\/li\u003e\n\u003cli data-start=\"1794\" data-end=\"1880\"\u003e\n\u003cstrong data-start=\"1796\" data-end=\"1821\"\u003eGlare Free Technology\u003c\/strong\u003e – Minimises reflections for clearer viewing day or night\u003c\/li\u003e\n\u003cli data-start=\"1881\" data-end=\"1971\"\u003e\n\u003cstrong data-start=\"1883\" data-end=\"1911\"\u003eReal Black \u0026amp; Real Colour\u003c\/strong\u003e – Enhanced contrast and Pantone-validated colour accuracy\u003c\/li\u003e\n\u003cli data-start=\"1972\" data-end=\"2061\"\u003e\n\u003cstrong data-start=\"1974\" data-end=\"2000\"\u003eAI Motion Enhancer Pro\u003c\/strong\u003e – Smooths fast-moving scenes for sports and action viewing\u003c\/li\u003e\n\u003cli data-start=\"2062\" data-end=\"2139\"\u003e\n\u003cstrong data-start=\"2064\" data-end=\"2092\"\u003eAuto HDR Remastering Pro\u003c\/strong\u003e – Converts SDR content into HDR-like visuals\u003c\/li\u003e\n\u003cli data-start=\"2140\" data-end=\"2231\"\u003e\n\u003cstrong data-start=\"2142\" data-end=\"2167\"\u003eAI Customisation Mode\u003c\/strong\u003e – Automatically adjusts settings based on viewing preferences\u003c\/li\u003e\n\u003cli data-start=\"2232\" data-end=\"2312\"\u003e\n\u003cstrong data-start=\"2234\" data-end=\"2256\"\u003eColour Booster Pro\u003c\/strong\u003e – Dynamically enhances colour vibrancy scene-by-scene\u003c\/li\u003e\n\u003cli data-start=\"2313\" data-end=\"2394\"\u003e\n\u003cstrong data-start=\"2315\" data-end=\"2336\"\u003ePANTONE Validated\u003c\/strong\u003e – Accurate colours and realistic skin tone reproduction\u003c\/li\u003e\n\u003cli data-start=\"2395\" data-end=\"2469\"\u003e\n\u003cstrong data-start=\"2397\" data-end=\"2420\"\u003eReal Depth Enhancer\u003c\/strong\u003e – Adds realistic depth and dimensional viewing\u003c\/li\u003e\n\u003cli data-start=\"2470\" data-end=\"2551\"\u003e\n\u003cstrong data-start=\"2472\" data-end=\"2499\"\u003eMotion Xcelerator 165Hz\u003c\/strong\u003e – Ultra-smooth gaming and fast-motion performance\u003c\/li\u003e\n\u003cli data-start=\"2552\" data-end=\"2632\"\u003e\n\u003cstrong data-start=\"2554\" data-end=\"2578\"\u003eFreeSync Premium Pro\u003c\/strong\u003e – Tear-free HDR gaming with reduced lag and stutter\u003c\/li\u003e\n\u003cli data-start=\"2633\" data-end=\"2701\"\u003e\n\u003cstrong data-start=\"2635\" data-end=\"2656\"\u003eG-Sync Compatible\u003c\/strong\u003e – Smooth NVIDIA-powered gaming performance\u003c\/li\u003e\n\u003cli data-start=\"2702\" data-end=\"2782\"\u003e\n\u003cstrong data-start=\"2704\" data-end=\"2727\"\u003eAI Gaming Optimiser\u003c\/strong\u003e – Automatically adjusts settings based on game genre\u003c\/li\u003e\n\u003cli data-start=\"2783\" data-end=\"2853\"\u003e\n\u003cstrong data-start=\"2785\" data-end=\"2799\"\u003eGaming Hub\u003c\/strong\u003e – Stream games directly from cloud gaming platforms\u003c\/li\u003e\n\u003cli data-start=\"2854\" data-end=\"2928\"\u003e\n\u003cstrong data-start=\"2856\" data-end=\"2868\"\u003eGame Bar\u003c\/strong\u003e – Fast access to gaming controls and performance settings\u003c\/li\u003e\n\u003cli data-start=\"2929\" data-end=\"3002\"\u003e\n\u003cstrong data-start=\"2931\" data-end=\"2952\"\u003eDolby Atmos Sound\u003c\/strong\u003e – Immersive cinematic surround sound experience\u003c\/li\u003e\n\u003cli data-start=\"3003\" data-end=\"3093\"\u003e\n\u003cstrong data-start=\"3005\" data-end=\"3035\"\u003eObject Tracking Sound Lite\u003c\/strong\u003e – Audio follows on-screen movement for enhanced realism\u003c\/li\u003e\n\u003cli data-start=\"3094\" data-end=\"3181\"\u003e\n\u003cstrong data-start=\"3096\" data-end=\"3112\"\u003eAI Sound Pro\u003c\/strong\u003e – Adaptive sound optimisation based on content and room conditions\u003c\/li\u003e\n\u003cli data-start=\"3182\" data-end=\"3257\"\u003e\n\u003cstrong data-start=\"3184\" data-end=\"3198\"\u003eQ-Symphony\u003c\/strong\u003e – TV and soundbar work together for fuller, richer sound\u003c\/li\u003e\n\u003cli data-start=\"3258\" data-end=\"3334\"\u003e\n\u003cstrong data-start=\"3260\" data-end=\"3280\"\u003eLaserSlim Design\u003c\/strong\u003e – Ultra-thin premium design with minimalist styling\u003c\/li\u003e\n\u003cli data-start=\"3335\" data-end=\"3411\"\u003e\n\u003cstrong data-start=\"3337\" data-end=\"3357\"\u003eSolarCell Remote\u003c\/strong\u003e – Eco-friendly rechargeable remote powered by light\u003c\/li\u003e\n\u003cli data-start=\"3412\" data-end=\"3503\"\u003e\n\u003cstrong data-start=\"3414\" data-end=\"3445\"\u003eSamsung Vision AI Companion\u003c\/strong\u003e – Intelligent AI-powered recommendations and assistance\u003c\/li\u003e\n\u003cli data-start=\"3504\" data-end=\"3603\"\u003e\n\u003cstrong data-start=\"3506\" data-end=\"3530\"\u003eAI Football Mode Pro\u003c\/strong\u003e – Optimised sports viewing with enhanced motion and commentary clarity\u003c\/li\u003e\n\u003cli data-start=\"3604\" data-end=\"3684\"\u003e\n\u003cstrong data-start=\"3606\" data-end=\"3633\"\u003eAI Sound Controller Pro\u003c\/strong\u003e – Personalised voice and sound level adjustments\u003c\/li\u003e\n\u003cli data-start=\"3685\" data-end=\"3773\"\u003e\n\u003cstrong data-start=\"3687\" data-end=\"3719\"\u003eSmart TV powered by Tizen OS\u003c\/strong\u003e – Access streaming apps, gaming, and smart features\u003c\/li\u003e\n\u003cli data-start=\"3774\" data-end=\"3858\"\u003e\n\u003cstrong data-start=\"3776\" data-end=\"3795\"\u003eSamsung TV Plus\u003c\/strong\u003e – Free live TV channels, movies, and on-demand entertainment\u003c\/li\u003e\n\u003cli data-start=\"3859\" data-end=\"3943\"\u003e\n\u003cstrong data-start=\"3861\" data-end=\"3886\"\u003eSamsung Knox Security\u003c\/strong\u003e – Multi-layer protection for privacy and personal data\u003c\/li\u003e\n\u003cli data-start=\"3944\" data-end=\"4037\"\u003e\n\u003cstrong data-start=\"3946\" data-end=\"3973\"\u003eSmartThings Integration\u003c\/strong\u003e – Control compatible smart home devices directly from your TV\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv id=\"flix-minisite\"\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv id=\"flix-inpage\"\u003e\u003c\/div\u003e\u003cbr\u003e\u003cscript type=\"text\/javascript\" src=\"\/\/media.flixfacts.com\/js\/loader.js\" data-flix-distributor=\"17865\" data-flix-language=\"ie\" data-flix-brand=\"\" data-flix-mpn=\"\" data-flix-ean=\"8806099009380\" data-flix-sku=\"\" data-flix-button=\"flix-minisite\" data-flix-inpage=\"flix-inpage\" data-flix-button-image=\"\" data-flix-price=\"\" data-flix-fallback-language=\"en\" async\u003e\u003c\/script\u003e\n","brand":"Samsung","offers":[{"title":"Default Title","offer_id":54207146721626,"sku":"QE77S90HATXXU","price":4149.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/7452\/8090\/files\/ie-oled-s90h-qe83s90haexxu-552328844_dcdb40c5-f6e2-4d74-a3b6-af9a08fe9560.webp?v=1779959384","url":"https:\/\/callaghanselectrical.com\/products\/samsung-s90h-77-oled-4k-vision-ai-smart-tv-2026-qe77s90hatxxu","provider":"Callaghans Electrical IE","version":"1.0","type":"link"}